ReferOn Reports Record Growth and Innovation in Affiliate Marketing Sector

ReferOn, a state-of-the-art affiliate management platform, has wrapped its data insights for 2023. Its first 10 months of operation showed significant technological advances and notable growth in affiliate marketing software. The ReferOn team reported 35.7 million clicks, the platform recorded 2.4 million new registrations, a network of 18,000 affiliates, 136,000 active trackers, and more than 3,000 active landing pages. Monthly figures reach approximately 3 million clicks and 200,000 new registrations.

Over the past few months, ReferOn has updated its technical functionality in the area of user security by introducing two-factor authentication (2FA). Updates have been implemented to improve the user experience for mobile device users, including an updated rewards plan change screen. The updates have made processes faster and simpler, as well as making plan editing and evaluation more efficient, including the integration of EPC reward structures.

David Harris, B2B Affiliate Team Manager at ReferOn, highlights the company's achievements and plans for the future: "Our results emphasise not only our strong growth in the first year but also our focus on expanding our affiliate marketing capabilities. Our updated functionality, including a focus on optimising the calculation of deals and payments, will help set new industry standards. We remain committed to providing partners with innovative solutions that can answer all the questions of growing business needs."

Shortly, ReferOn plans to implement sub-affiliate and independent deal calculation (IDC), which will offer non-bundling options. The project team is also planning to implement improvements in the area of payment solutions, which will significantly optimise affiliate performance: these and other as yet unannounced plans will be presented at the iGB Affiliate London 2024 conference on 6-8 February in London.

ReferOn's technical updates emphasise the product enhancement vector to drive innovation in the affiliate marketing industry by providing the most modern and user-friendly tools. For more information about ReferOn and its services, please visit referon.com

About ReferOn

ReferOn is a state-of-the-art affiliate management system, tailored specifically to the needs of the gaming affiliate industry. Launched in February 2023, ReferOn offers a comprehensive suite of tools and services designed to streamline and enhance the affiliate marketing experience, featuring transparent data reports, and a range of management and accounting functionalities.