ReferOn, the next-gen affiliate management platform, has been shortlisted for Acquisition & Retention Partner of the Year at the SBC Awards 2026. The recognition reflects the growing importance of efficient affiliate operations, where automation, data, and operational control help teams scale with confidence.
Built Around Operational Control
For the past three years, ReferOn has been building technology that helps operators simplify affiliate operations. Through automation, flexible reporting, and greater visibility across partner performance, the platform reduces manual work and helps teams stay in control at every stage of growth.
Built on a highly responsive, data-first architecture, the platform is engineered to process millions of data points across extensive partner networks. By replacing fragmented administrative tasks with automated, streamlined workflows, ReferOn directly reduces operational friction and delivers tangible efficiency gains for both operators and affiliates.
Alex Bukin, CEO at ReferOn, shared his thoughts on the nomination:
"Being recognized in the 'Acquisition & Retention Partner' category at the SBC Awards is a powerful validation of our team's relentless drive and the incredible growth we've experienced. We’ve built ReferOn for operators who refuse to compromise between sophisticated data processing and effortless usability. We’re proud of how far we’ve come in helping operators run more efficient, transparent, and scalable affiliate programs."
Connect with the ReferOn team
The winners of the SBC Awards 2026 will be announced live on Thursday, October 1, 2026, at the MEO Arena in Lisbon, Portugal, acting as the grand finale to the SBC Summit 2026.
To book a meeting with the ReferOn team at the SBC Summit in Lisbon, please visit: https://www.referon.com/events/sbc-summit-2026
About ReferOn
ReferOn, a state-of-the-art affiliate management platform, has achieved exceptional performance in the iGaming industry. Over the last 3 years, ReferOn has reported 1.7 billion clicks, 32.4 million registrations, over 7.1 million FTDs, and a total of 245 brands. It introduced advanced features like Company grouping, Sub-Affiliation, Independent Deal Calculation (IDC), and dynamic reporting, ensuring flexibility and efficiency. The platform enhanced user security with 2FA and improved mobile UX. With a commitment to innovation and customer needs, ReferOn sets new standards in affiliate marketing.
Earlier this year, ReferOn announced the completion of a management buyout led by CEO Alex Bukin, marking the beginning of a new chapter as an independently operated company.
